About Us
Gay Kraeger – Creative Partner
Gay Kraeger is our artist and designer. She has a degree in graphic design and years of experience as a watercolor illustrator. She is responsible for the artistic content in all of our projects.
Holly Reed – Managing Partner
Holly Reed is our project manager, writer, editor, and business manager. She is responsible for research and copywriting for all of our projects.
Wildways Illustrated designs interpretive signs, exhibits, and displays about beautiful places, remarkable events, and fascinating wildlife. Projects include historical and nature exhibits for indoor and outdoor installation in parks, museums, nature centers, and along trails.
We work from client–provided content or create original content according to client specifications, including research, copywriting, watercolor illustrations, photographs, maps, diagrams, and artifacts.
Our specialty is vivid watercolor illustrations that enhance the interpretive value of our work by engaging your audience with images that convey your message.
Additional services include the creation of brochures and notecards to add greater outreach by using the images and messages from your interpretive plan Our projects are designed and written to be engaging, informative, and accessible, according to ADA guidelines.
Our Process
WILDWAYS illustrated offers total turnkey service from developing interpretive sign, exhibit, and display content to managing the production of panels and stands.
We will manage the entire process or any part of it you wish.
If you would like to review our capabilities, or learn about the process and what is involved, call or email us.